NONFICTION PORTFOLIO
About the Book
The numbers of males abused in childhood are sometimes listed as low as 5 percent or as high as 33 percent. Though statistics are controversial, no one disputes the fact that childhood abuse is a continuing problem—or that such abuse can have devastating effects on future relationships. For all women who know and love a survivor of sexual assault, best-selling author Cecil Murphey has penned an honest and forthright book about surviving—and thriving—despite past abuses.
Project |01
When a Man You Love Was Abused
by New York Times Bestselling Author Cecil Murphey
Marketing Plan Highlights
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Full page print ads in trade publications such as Publishers Weekly, Christian Retailing, and CBA Retailers & Resources
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Webinar with Kyria (CT Women)
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Development of discussions guides for men and women
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Sponsorship at AACC and coordinating subscriber mailing
Campaign Achievements
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Dozens of interview requests for bestselling author
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50+ blog tour stops; thousands of review impressions
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Additional 2-book contract signed
About the Book
Christianity has an image problem. Using descriptions like "hypocritical," "insensitive," and "judgmental," young Americans share an impression of Christians that's nothing short of . . . unChristian.
Groundbreaking research into the perceptions of sixteen- to twenty-nine-year-olds reveals that Christians have taken several giant steps backward in one of their most important assignments. The surprising details of the study, commissioned by Q and conducted by The Barna Group, are presented with uncompromising honesty in unChristian.
Project |02
unChristian
by David Kinnaman and Gabe Lyons
Marketing Plan Highlights
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Full page print ads in trade publications such as Publishers Weekly, Christian Retailing, and CBA Retailers & Resources
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Full page print ads in consumer publications such as Outreach Magazine, Preaching Magazine, Relevant, and Christianity Today
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Direct email campaign with CTI's Books & Culture
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Blog tour with The Ooze Network
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Author Speaking Tour
Campaign Achievements
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Publishers Weekly starred review
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CBA Bestseller
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National publicity coverage
About the Series
Since 2007, Sue Edwards's Bible studies have encouraged and equipped women with meaningful devotion, biblical principles, and timeless life lessons. Now with the series relaunch, Sue has revised and updated six of her studies and is offering a brand new study on Revelation.
Reorganized to facilitate either individual or group use, each study maintains their original lessons and questions but now also offers inspirational sidebars and short, 3-5 minute supplemental videos. Scan the video QR code with a smart phone or visit the series Web site to watch Sue provide historical and cultural background, teach important truths found in each week's lesson, or ask thoughtful questions to encourage deeper discussion. Each edition has also been repackaged with new covers and a smaller trim size to make the Discover Together Bible Study Series more inviting and accessible to readers.
Project |03
The Discover Together Series
by Sue Edwards
Marketing Plan Highlights
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70 supplemental videos and QR codes throughout books (9-10 videos per study)
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Series website, YouTube channel, and Facebook page
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Comprehensive media and publicity plan
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The Year of Discovery: 12 months of back-to-back online Bible studies
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Facebook chats and blog tours to launch each consecutive Bible study in the Year of Discovery
Campaign Achievements
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Timely launch with media intensive content
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27% increase in online sales through main Christian distributor
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Online chats attracted a combined total of more than 5,000 women
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3 additional Bible studies contracted
About the Book
Running a program to help the needy, Laura discovered a world of people she never knew: the lonely and unemployed, chronically poor families, and middle-class folks surprised to be struggling in a great recession. And to each, she offered a bag of groceries, a compassionate ear, and a heart of love.
Taking a tiny food pantry and watching it grow to feed hundreds, Laura learned about her own hunger for God and began to discern her own spiritual directions, learning how her calling card—a bag of groceries—could be a gift to others and to herself of abundance and grace.
Project |04
Finding God in a Bag of Groceries
by Laura Lapins Willis
Marketing Plan Highlights
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Food blogger outreach and blog tour with The Ooze Network
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Outreach Magazine Premium Sponsorship
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Sojourners banner campaign
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"What's In Your Bag of Groceries" rural poverty awareness video campaign
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Festival of Faith & Writing nomination
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Food drive to benefit Second Harvest
Campaign Achievements
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Endorsements from Archbishop Emeritus Desmond Tutu and Pulitzer Prize winning author Jon Meacham
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National publicity coverage
About the Book
Though commonly understood as a place to be feared and avoided, the Dark Wood is the surest place to meet God. It is a place where you may feel uncertain, empty, lost, tempted, and alone. Yet these feelings—these gifts of the Dark Wood—can be your greatest assets on your journey because they invite you to probe, question, and discover. According to the ancients, you don’t need to be a saint or spiritual master to experience profound awakening. You don’t even have to be “above average”. All you really need to be is struggling.
Project |05
Gifts of the Dark Wood
by Eric Elnes
Marketing Plan Highlights
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12-stop author tour along western seaboard, stopping at key location in San Francisco, Portland, and Seattle
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Sojourners Summit for Change sponsorship, including ARC giveaway to 350 thought-leaders
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Wild Goose Festival sponsorship with author keynote and exclusive pre-release book signing
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Advertising in Sojourners, Image Magazine, and other outlets
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Launch GiftsoftheDarkWood.com
Campaign Achievements
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Endorsements from Phyllis Tickle, Frank Schaeffer, Brian McLaren and others
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National publicity coverage
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Sold-out author tour